Mike Heap

Mike Heap

Mike is an experienced Product Manager who focuses on all the “non-development” areas of My AskAI, from finance and customer success to product design, copywriting, testing and more.

Discord
GitHub
Mike is an experienced Product Manager who focuses on all the “non-development” areas of My AskAI, from finance and customer success to product design, copywriting, testing and more.

Previous experience

He previously built and sold No Code AI Model Builder, UCAS Statement Generator (both with his co-founder Alex) and Tweetstreak.
Before that, he worked at tech scale-ups, Limejump and Ki Insurance and spent 9 years at Ernst & Young in Banking and Capital Markets, first as an auditor (and chartered accountant) and then as an Innovation Lead focusing on applications of AI and RPA in audit.

Education

He holds a 1st class BSc in Maths and Physics from the University of Bath.

Hobbies and interests

An on-and-off fitness enthusiast, he has completed several marathons, an Ironman and the Dragon Ride and is currently just getting into indoor rowing and looking for new challenges.
His passion away from AI lies with food, cooking most days and eating out at new restaurants most weekends.

Contact Mike

You can find him on LinkedIn and Twitter or email him here.

Learn more

You can learn more about Mike’s background and story by visiting these links:
Interviews
Podcasts
My AskAI - August 2026 Changelog

My AskAI - August 2026 Changelog

August 2026 in My AskAI: AI tagging in Gorgias, Echo can now block tickets and handle attachments.

How to Automate Customer Support Without Losing the Human Touch

How to Automate Customer Support Without Losing the Human Touch

Which tickets to hand over, the tone rules, the easy exit: automate customer service without losing the personal touch. Minutes to set up, a month to trust.

8 Best Featurebase Alternatives (2026)

8 Best Featurebase Alternatives (2026)

Featurebase's Fibi costs $0.49 a resolution and only works inside its own inbox. These 8 Featurebase alternatives cover the support half, scored on 8 criteria.

7 Best SiteGPT Alternatives (2026)

7 Best SiteGPT Alternatives (2026)

SiteGPT's $39 plan is the yearly rate ($59 monthly) and buys 4,000 messages, or 400 on the accurate model. Here are 7 alternatives, scored out of 80.

Is your AI support agent actually working? Measuring ROI after launch

Is your AI support agent actually working? Measuring ROI after launch

Most teams measure ROI of AI customer support in week one. That reading is noise. Five baselines to take before go-live, and the three gates it must clear.

5 Best Macha AI Alternatives (2026)

5 Best Macha AI Alternatives (2026)

Macha AI bills every ticket in credits, and your agents pause when they run out. These 5 alternatives run inside your helpdesk on flatter pricing.

How to Reduce Support Tickets: Audit the Repeats First

How to Reduce Support Tickets: Audit the Repeats First

Most teams reduce support tickets by writing more help articles. That fixes one of the four causes of a repetitive ticket. Sort your repeats before you write.

8 Best Tawk.to Alternatives (2026)

8 Best Tawk.to Alternatives (2026)

Tawk.to's AI is billed per message, per site, and only reads what you build inside it. Eight alternatives, scored and priced at 2,000 conversations.

7 Best Botsonic Alternatives (2026)

7 Best Botsonic Alternatives (2026)

Botsonic's $16 plan buys 1,000 messages, and one reply can spend two of them, or ten. Here are 7 Botsonic alternatives, priced on the unit each one bills.

8 Best Crisp Chat Alternatives (2026)

8 Best Crisp Chat Alternatives (2026)

Crisp Chat's Hugo never reads the tickets your team has already answered, and it stops when the credits run out. Here are 8 alternatives, scored and priced.

8 Best Customerly Alternatives (2026)

8 Best Customerly Alternatives (2026)

Customerly bills an AI conversation whenever Aura joins one, at $0.45 each. Here are 8 Customerly alternatives, scored and priced for a 2,000-ticket month.

My AskAI vs Customerly AI agent: Features, Pricing, and Results (2026)

My AskAI vs Customerly AI agent: Features, Pricing, and Results (2026)

My AskAI vs Customerly: Aura bills $0.45 per AI conversation plus $19 to $99 seats, My AskAI from $0.10 a ticket. One replaces your helpdesk, one plugs in.