Intercom Fin vs HubSpot Breeze Pricing

A transparent look at what each AI agent will cost your team.

Your support setup

How many tickets do you get per month on average?

How many FTE human agents do you have?

Your goals

What is your target AI resolution or deflection rate (%)?

(For reference, My AskAI averaged 75% across all our clients in the last 30 days)

Intercom's Fin AI & HubSpot's Breeze AI pricing data last updated: July 2026

Intercom's Fin AI would cost:

$43,050 per year ($3,588/mo)

Based on:

AI copilot costs $1,470/yr
AI replies cost $41,580/yr ($0.99 per resolution)

HubSpot's Breeze AI would cost:

$21,000 per year ($1,750/mo) ← Cheaper

Based on:

AI copilot costs $0/yr
AI replies cost $21,000/yr ($0.5 per AI resolution)

But with My AskAI, it would only cost:

$6,000 per year ($500/mo) ← Cheapest

Minutes to setup, 30 day free trial, no CC required.

How Intercom's Fin AI and HubSpot's Breeze AI pricing works

Intercom Fin and HubSpot Breeze take fundamentally different approaches to pricing their AI customer support agents. Understanding these differences is critical because the same ticket volume can result in wildly different monthly bills depending on which model you're on.
Intercom Fin: per-resolution pricing
Charges $0.99 each time the AI resolves a conversation (i.e. the customer doesn't get transferred to a human). Intercom decides what counts as a 'resolution' — if a customer asks a question and gets an AI response but doesn't escalate, that's billed as a resolution even if the answer wasn't helpful.

HubSpot Breeze: per-resolution pricing
HubSpot Breeze charges $0.50 per AI resolution within the broader HubSpot ecosystem. You're billed each time Breeze resolves a conversation without it being transferred to a human. Breeze is part of HubSpot's Service Hub, so you need an active Service Hub subscription first.

Why this matters: These pricing models aren't apples-to-apples. A direct comparison of the per-resolution vs per-resolution cost doesn't tell the full story — you also need to factor in base platform fees, agent seat costs, add-ons, and how each vendor defines a billable event. What one platform counts as a billable interaction, another might not charge for at all.

See how pricing changes for Intercom and HubSpot as AI resolution, monthly ticket volume and number of agents changes.

30% AI Resolution

Scenario	Intercom Fin	HubSpot Breeze	My AskAI
1,000 tickets, 2 agents	$367	$150	$100
5,000 tickets, 5 agents	$1,660	$750	$500
10,000 tickets, 10 agents	$3,320	$1,500	$1,000
50,000 tickets, 35 agents	$16,075	$7,500	$5,000

50% AI Resolution

Scenario	Intercom Fin	HubSpot Breeze	My AskAI
1,000 tickets, 2 agents	$565	$250	$100
5,000 tickets, 5 agents	$2,650	$1,250	$500
10,000 tickets, 10 agents	$5,300	$2,500	$1,000
50,000 tickets, 35 agents	$25,975	$12,500	$5,000

70% AI Resolution

Scenario	Intercom Fin	HubSpot Breeze	My AskAI
1,000 tickets, 2 agents	$763	$350	$100
5,000 tickets, 5 agents	$3,640	$1,750	$500
10,000 tickets, 10 agents	$7,280	$3,500	$1,000
50,000 tickets, 35 agents	$35,875	$17,500	$5,000

Hidden costs and gotchas

Before committing to either Intercom Fin or HubSpot Breeze, here are the costs and catches that won't be obvious from their pricing pages.
Intercom Fin — what to watch for
- Unpredictable monthly bills — as your AI resolution rate improves, costs go up proportionally
- You're charged $0.99 even if the AI's answer didn't actually solve the customer's problem, as long as they didn't escalate
- Reddit users report 120% billing increases after enabling Fin (e.g. $4k to $9k/month)
- Copilot is an additional $35/agent/month on top of resolution costs

HubSpot Breeze — what to watch for
- Costs rise as your AI resolution rate climbs — at $0.50/resolution, 5k resolutions/month works out to ~$2.5k just for AI
- Like other per-resolution models, you're billed even when the AI's answer didn't fully resolve the issue
- Requires an active HubSpot Service Hub subscription (~$90/month starter) — Breeze is never standalone
- Breeze AI capabilities are relatively new and less mature than Intercom Fin or Zendesk AI

The cost nobody talks about: what happens when the AI can't answer?

Intercom Fin uses per-resolution pricing while HubSpot Breeze uses per-resolution pricing. This means they handle the 'AI can't answer' scenario very differently.

Intercom Fin: Intercom Fin charges per resolution — if a customer asks a question and gets an AI response but doesn't escalate, you're billed $0.99 regardless of whether the answer was actually helpful. If the customer does escalate to a human, you're not charged for a resolution, but you are paying for the human agent's time.

HubSpot Breeze: HubSpot Breeze charges $0.50 per AI resolution, so you're only billed when Breeze handles a conversation without escalating to a human. As with other per-resolution models, HubSpot decides what counts as a resolution, and you can be charged even if the answer wasn't fully helpful — as long as the customer didn't escalate.

This is why comparing headline per-resolution vs per-resolution costs is misleading. The metric that matters isn't how much each billable event costs — it's what each platform counts as a billable event in the first place, and whether you're paying for outcomes (successful resolutions) or activity (any AI interaction).

Frequently asked questions

How much does Intercom Fin cost? $0.99 per resolution. Intercom charges each time the AI resolves a conversation — i.e. the customer gets a response and doesn't escalate to a human agent.

How much does HubSpot Breeze cost? $0.50 per AI resolution. HubSpot charges each time Breeze resolves a conversation without it being transferred to a human agent.

Which is cheaper — Intercom Fin or HubSpot Breeze? It depends on your ticket volume and AI resolution rate. At 10,000 monthly conversations with a 50% AI resolution rate: Intercom Fin costs approximately ~$5,650/mo ($4,950 for 5,000 resolutions at $0.99 + $700 Copilot for 20 agents). HubSpot Breeze costs approximately ~$2,500/mo (5,000 resolutions at $0.50). Use the calculator above to model your exact costs. Note that Intercom Fin uses per-resolution pricing (charged per resolution) while HubSpot Breeze uses per-resolution pricing (charged per resolution), so the comparison isn't straightforward.

Is Intercom Fin included in the base Intercom plan? No. Intercom Fin is an add-on that charges $0.99 per resolution on top of your base Intercom subscription (starting at ~$39/seat/month).