Intercom vs Zendesk vs My AskAI: A Detailed Comparison

We compare Intercom vs Zendesk vs MyAskAI to help you pick the best customer support solution for your business.

Intercom vs Zendesk vs My AskAI: A Detailed Comparison
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Feb 21, 2024 11:31 AM
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In today’s competitive market, businesses need high-end customer support to thrive. To keep customers satisfied, tech solutions are now a must-have
Three software companies are now elevating customer support with their innovative features - Intercom, Zendesk, and My AskAI. But which one aligns with your business needs?
We pitted Intercom vs Zendesk vs My AskAI and compared their functionalities to help you choose the ideal tool for your business.

Get To Know: Intercom, Zendesk, My AskAI

Over 97% of customers believe that customer support quality can influence one’s loyalty to a brand. Digital platforms like Intercom, Zendesk, and MyAskAI strive to streamline customer support to improve its effectiveness and productivity.

What is Intercom?

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Intercom is a digital communication platform designed to help businesses interact with their customers. Their features focus on establishing stronger connections to customers through automation tools, scaled personalized support, and real-time customer insight reporting.

What is Zendesk?

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Zendesk is a customer support software that assists CS teams manage customer requests, queries, and tickets. It offers a user-friendly omnichannel dashboard and an effective ticketing system, simplifying the process of promptly addressing customer needs.

What is My AskAI?

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My AskAI allows businesses to create their AI-powered customer support assistant. But instead of coding predefined responses for each customer query, you can train an AI assistant (like a chatbot) by simply uploading or connecting content sources like files (e.g. PDF, DOCX, PPTX), URL links, or cloud storage.
My AskAI assistant is easy to add to your website by simply “copying and pasting” the chat widget code to your HTML or code builder. You can also integrate it with other tools like HubSpot, Slack, and Notion.

Intercom vs Zendesk vs My AskAI: Features

As an overview, we think that Intercom's strongest suit is as an all-around customer communication platform. Zendesk is a versatile CS management tool, while My AskAI is a robust, first-line automated customer support.
Read our in-depth analysis of these software’s features.

Intercom Key Features

Most of Intercom’s top features are geared to meaningful interaction with customers. It’s not that comprehensive as a customer support tool compared to Zendesk, but it’s good for nurturing stronger relationships with your customers.
  • AI-enhanced shared inbox: Agents can work and collaborate better with a centralized workspace containing all messages, tickets, and data. With the help of Fin AI, you can summarize customer messages in bulleted highlights, compose replies with appropriate tone, and automate writing ticket titles.
  • Omnichannel communication: Agents’ response routes to the communication channel used by the customer. Suppose someone sends a message via WhatsApp; the agent can respond through the workspace while automatically routing the response to WhatsApp.
  • AI chatbot: Use Intercom’s automation builder to create customizable chatbots that respond to basic customer queries and concerns. Chatbots can be trained in 43 different languages.
  • Proactive support: Send targeted, in-context messages like product tours and compelling outbound messages to customers while they browse your website or mobile app.

Zendesk Key Features

Zendesk’s messaging UI is not as modern or sleek as Intercom, but it's more thorough support service software compared to Intercom. This software is a great, across-the-board customer support solution, helping businesses manage customer support using a well-organized, convenient, and straightforward helpdesk.
  • Omnichannel helpdesk software: Manage customer tickets whether via email, in-app chat, social media, voice, or phone SMS using Zendesk’s one-stop helpdesk platform. All queries land on a single dashboard that supports omnichannel response.
  • Collaborative agent workspace: Agents (even from different teams) can effectively collaborate using Side Conversations. Provide access to other staff so they can help resolve tickets faster.
  • Create Macros: Make canned or templated responses so your agent can immediately entertain numerous customers having the same concerns. Instead of composing a reply within minutes, let your agents respond within seconds.
  • AI-assisted Customer Support: Let generative AI boost your agent’s performance. Zendesk bots can detect customer intent and provide suggestions so agents can quickly respond with the appropriate tone. AI-powered triage tools also save your agent time from manually sorting and prioritizing messages and tickets. Bots can also recommend articles the agent can share with customers for self-service.

My AskAI Key Features

Unlike Intercom or Zendesk, My AskAI is more focused on the “frontlines” of customer support. It’s not that comprehensive in terms of CRM, but its edge is in developing business-specific AI customer support assistants (similar to chatbots) with no coding required.
You can deflect up to 75% of customer tickets overnight and give your agents ample time to focus on complicated tasks.
  • Quick and easy setup process: Build your business’s AI assistant within minutes by simply uploading internal company content. You can upload 20 file types, including PDF, XLSX, CSV, DOCX, and TXT. You can also connect company online data sources such as Google Drive, Notion, and Dropbox.
  • 24/7 Internal or Customer Support AI Assistant: My AskAI’s assistants can respond to customer queries 24/7 by referring to your training data. Every response comes with four relevant verified sources to give users further information. You can also create an Internal Assistant with high-level knowledge of your internal docs and wiki, so your team won’t have to spend time scouring over your business’s files and data.
  • Multilingual AI assistant: Develop AI assistants in 95 different languages to assist anywhere in the globe.
  • Seamless Integration: Add your AI assistant to other productivity tools such as Freshdesk, Slack, Hubspot Chat, and dozens more. You can also embed your AI assistant into your website by copying a one-line code.
  • Craft Custom Answers: Improve your assistant’s capabilities by giving AI more information about specific queries. You can also “adjust” your assistant’s responses to improve their preciseness.
  • Automatic Knowledge Sync: If new pages are added to your website, My AskAI can automatically sync these changes every week. Of course, you can also manually add web pages before the scheduled sync.

Intercom vs Zendesk vs My AskAI: Pricing Plans

As important as the software’s features are their affordability. Let’s see which tool might suit your budget:

Intercom Pricing Plans

Essential: $39 per seat/month
Advanced: $99 per seat/month
Expert: $139 per seat/month
The lowest plan (Essential) includes a shared inbox, chatbots, automation tools, and help center customization. But higher plans unlock advanced features like Fin AI, pro-active support, and reports.

Zendesk Pricing Plans

Suite Team: $69 per agent/month
Suite Growth: $115 per agent/month
Suite Professional: $149 per agent/month
Suite Enterprise: price available upon inquiry
Zendesk is costly compared to Intercom and MyAskAI. Its cheapest option, Suite Team, already provides essential features like standard bots, integrations, macros, a ticketing system, and adoption resources. Higher plans provide advanced support tools like skills-based routing, multiple ticket forms, etc.

My AskAI Pricing Plans

Free: $0/mo
Essentials: $13.30/mo
Pro: $66/mo
Enterprise: price available upon inquiry
MyAskAI is the cheapest solution among the three. The free plan already provides basic features like monthly assistant conversations, agent handover, site searches, branding customization, and basic analytics. Availing of higher pricing plans includes advanced functionalities like email capture, weekly site sync, private mode, and more.

Wrap Up

Comparing Intercom vs Zendesk vs My AskAI made us realize one thing — it’s like comparing apples to oranges to mangoes. While these tools all aim to enhance customer support, they have different strengths.
If you want to improve your customer interaction, Intercom’s the best. For better customer support management, Zendesk is great. If you want to enhance your frontline helpdesk, pick MyAskAI.
Try MyAskAI now and build a productive AI-human CS team.

Start using AI customer support in your business today

Create free AI agent

Written by

Alex Rainey
Alex Rainey

Alex is an experienced CTO and founder who largely focuses on all the technical areas of My AskAI, from AI Engineering, Technical Product Management and overall Platform Development.

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