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All AI Agent Comparisons> Tawk vs. HubSpot

AI customer support agent features & capabilities compared:Tawkvs. HubSpot

Discover what Tawk and HubSpot are and how you can use them for AI customer support. Compare pricing, features, integrations and much more.

Tawk and HubSpot both offer AI customer support platforms aimed at deflecting support tickets through various features. Tawk's pricing is structured at $20 per 1,000 tickets or chats, with usage tiers ranging from Hobby (100 messages per month) to Enterprise (20,000 messages per month). Key features of Tawk include human handover capabilities, analytics and insights, and email lead capture, although it does not offer an AI email assistant.

HubSpot, on the other hand, provides its AI customer support through its Service Hub Professional and Service Hub Enterprise tiers, each supporting up to 5,000 snippets. Pricing is determined on a per-organization basis (POA). HubSpot's platform includes human handover, analytics and insights, an AI email assistant, and email lead capture. This positions HubSpot as a more comprehensive solution in terms of AI capabilities, particularly with the inclusion of an AI email assistant, which Tawk lacks.

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Full breakdown: All available features and pricing

Understand all about Tawk's and HubSpot's AI customer support features and usage based pricing. Use this to decide on the best tool for your organization.
FeatureTawkHubSpot+ My AskAI
Offers AI Customer Support Features?YesYesYes
Offers AI Features for Support Agents?NoYesYes
AI Price Per 1,000 tickets/chats$20POA$99
Usage TiersHobby - 100 messages/mo
Growth- 1,000 messages/mo
Enterprise- 20,000 messages/mo
Service Hub Professional - Up to 5,000 snippets
Service Hub Enterprise - Up to 5,000 snippets
Essentials - 200 conversations/mo
Pro - 1,000 conversations/mo
Enterprise - Unlimited

$0.10 per conversation beyond limits
Human HandoverYesYesYes
Conversation Analytics/InsightsYesYesYes
AI Email AssistantNoYesYes
Email Lead CaptureYesYesYes
Pricing PageTawk pricing pageHubSpot pricing pageMy AskAI pricing page
Content LimitsBased on featuresService Hub Professional - Up to 5,000 documents per account
Service Hub Enterprise - Up to 5,000 documents per account
Essentials - Unlimited webpages & documents
Pro - Unlimited webpages & documents
Enterprise - Unlimited webpages & documents

Updated automatically
Number of Chatbots/AgentsNot providedMarketing Hub Professional - 3 seats
Marketing Hub Enterprise - 5 seats
Essentials - 1 (2 modes: public and private)
Pro - 1 (2 modes: public and private)
Enterprise - Unlimited
Hosted Help CentreYesYesNo
Chatbot Flow BuilderYesYesNo
Integrations (Content/Knowledge)Your website
Shortcuts
Documents
Knowledge Base
Plain text
Not providedWebsites
Files (PDF, Docx, txt, CSV, pptx, mp3, mp4 (audio), xlsx)
Google Drive
Notion
Confluence
SharePoint
Gitbook
OneDrive
Dropbox
Zendesk
Intercom
Salesforce
Integrations (End Users)Tawk marketplace / app storeFacebook
WhatsApp
Messenger
Website
Zendesk (app)
Intercom (app)
HubSpot (app)
Slack (app)
Teams (app)
Zapier
Tidio
LiveChat
Crisp
SalesIQ (Zoho)
Tawk
Freshchat
WhatsApp (via Intercom/Zendesk)
Instagram (via Intercom/Zendesk)
Messenger (via Intercom/Zendesk)
X/Twitter (via Intercom/Zendesk)
GDPR CompliantYesYesYes
SOC-2 CompliantNoYesNo
SupportHobby - AI Assist, Live Chat
Growth- Ai Assist, Priority Live Chat
Enterprise- custom message limits, priority support, and the option to purchase additional "overage" credits
Email, in-app chat, and phone supportEssentials - Web, email
Pro - Priority web, email, video
Enterprise - Slack, Success manager
AI Models AvailableHobby - Apollo AI Bot
Growth- Apollo AI Bot
Enterprise- Apollo AI Bot
Not providedEssentials - GPT-4o
Pro - GPT-4o
Enterprise - GPT-4o/Claude/Gemini
API AccessYesYesYes

Introduction

This analysis focuses on the AI customer support features of Tawk, HubSpot, and My AskAI. Each platform offers unique capabilities aimed at deflecting support tickets and enhancing customer service efficiency. My AskAI can be integrated within Tawk or HubSpot, offering additional flexibility for users.

AI Customer Support Features

Tawk,HubSpot, andMy AskAIall offer AI customer support features designed to streamline customer interactions and reduce the workload on human agents. While Tawk and HubSpot provide robust AI capabilities, My AskAI enhances these platforms with advanced AI models and integrations.

AI Features for Support Agents

HubSpotandMy AskAIoffer AI features specifically designed to assist support agents, such as AI email assistants and conversation analytics.Tawkdoes not provide these features, making My AskAI a valuable addition for users seeking comprehensive AI support.

Pricing

For AI customer support,Tawkcharges $20 per 1,000 tickets/chats, whileHubSpotoffers pricing on a POA (Price on Application) basis.My AskAIcharges $99 for the same volume, positioning itself as a premium option with advanced features and integrations.

Usage Tiers

Tawkoffers three usage tiers: Hobby (100 messages/month), Growth (1,000 messages/month), and Enterprise (20,000 messages/month).HubSpotprovides Service Hub Professional and Enterprise tiers, each supporting up to 5,000 snippets.My AskAIoffers Essentials (200 conversations/month), Pro (1,000 conversations/month), and Enterprise (unlimited conversations), with additional conversations priced at $0.10 each.

Human Handover

All three platforms—Tawk,HubSpot, andMy AskAI—support seamless human handover, ensuring that complex queries can be escalated to human agents when necessary.

Conversation Analytics/Insights

Tawk,HubSpot, andMy AskAIprovide conversation analytics and insights, helping businesses understand customer interactions and improve their support strategies.

AI Email Assistant

HubSpotandMy AskAIboth offer AI email assistants to help manage and respond to customer emails efficiently.Tawkdoes not include this feature, making My AskAI a beneficial integration for users needing email support.

Email Lead Capture

All three platforms—Tawk,HubSpot, andMy AskAI—support email lead capture, enabling businesses to collect and manage customer information effectively.

Content Limits

TawkandHubSpothave content limits based on their respective features and usage tiers.My AskAIoffers unlimited webpages and documents across all tiers, with automatic updates, providing greater flexibility and scalability.

Number of Chatbots/Agents

HubSpotoffers limited seats for chatbots/agents, with Marketing Hub Professional allowing 3 seats and Enterprise allowing 5 seats.My AskAIprovides more flexibility, with Essentials and Pro tiers offering one chatbot (with two modes: public and private) and the Enterprise tier offering unlimited chatbots.

Hosted Help Centre

BothTawkandHubSpotprovide hosted help centers, whileMy AskAIdoes not include this feature, focusing instead on powerful AI integrations and support capabilities.

Chatbot Flow Builder

TawkandHubSpotinclude chatbot flow builders, allowing users to design custom chatbot interactions.My AskAIdoes not offer a flow builder but compensates with advanced AI models and integrations.

Integrations (Content/Knowledge)

Tawkintegrates with various content sources, including websites, documents, and knowledge bases.HubSpotdoes not provide specific integration details.My AskAIoffers extensive integrations with websites, multiple file types, and third-party platforms like Google Drive, Notion, Confluence, and more.

Integrations (End Users)

Tawkhas a marketplace/app store for integrations, whileHubSpotintegrates with popular platforms like Facebook and WhatsApp.My AskAIsupports a wide range of integrations, including Zendesk, Intercom, Slack, and more, providing extensive connectivity options for end users.

Compliance and Support

Tawk,HubSpot, andMy AskAIare all GDPR compliant.HubSpotalso holds SOC-2 compliance, whichTawkandMy AskAIdo not. Support options vary, withTawkoffering different levels based on usage tiers,HubSpotproviding email, in-app chat, and phone support, andMy AskAIoffering web, email, video, and priority support options.

AI Models and API Access

Tawkuses the Apollo AI Bot across all tiers, whileHubSpotdoes not specify its AI models.My AskAIleverages advanced AI models like GPT-4o, Claude, and Gemini, offering robust AI capabilities. All three platforms provide API access, enabling further customization and integration.

Conclusion

In summary,My AskAIoffers advanced AI features and extensive integrations, making it a strong contender for businesses seeking comprehensive AI customer support solutions. WhileTawkandHubSpotprovide solid foundational features, integrating My AskAI can significantly enhance their capabilities.

*Prices per 1,000 tickets have been calculated based on an assumed 50% resolution rate and 2.5 AI responses per conversation

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