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All AI Agent Comparisons > HubSpot vs. Tidio

AI customer support agent features & capabilities compared: HubSpot vs. Tidio

Discover what HubSpot and Tidio are and how you can use them for AI customer support. Compare pricing, features, integrations and much more.

When comparing HubSpot and Tidio as AI customer support platforms, both offer robust features aimed at deflecting support tickets. HubSpot's AI customer support is integrated within its Service Hub Professional and Enterprise tiers, providing up to 5,000 snippets for automated responses. Key features include human handover, comprehensive analytics and insights, an AI email assistant, and email lead capture capabilities. Pricing for HubSpot's AI customer support is provided on application (POA), indicating a tailored approach based on specific business needs.

Tidio, on the other hand, offers a more tiered pricing structure, starting with a free plan for up to 50 conversations and scaling up to the Tidio+ plan with custom conversation limits, priced at $749+ per 1,000 tickets/chats. Similar to HubSpot, Tidio includes human handover and analytics/insights, but it does not feature an AI email assistant. However, Tidio does support email lead capture. This tiered approach allows businesses to scale their support capabilities according to their growth and budget constraints.

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Full breakdown: All available features and pricing

Understand all about HubSpot's and Tidio's AI customer support features and usage based pricing. Use this to decide on the best tool for your organization.
Feature HubSpot Tidio + My AskAI
Offers AI Customer Support Features? Yes Yes Yes
Offers AI Features for Support Agents? Yes Yes Yes
AI Price Per 1,000 tickets/chats POA $749+ $99
Usage Tiers Service Hub Professional - Up to 5,000 snippets
Service Hub Enterprise - Up to 5,000 snippets
Free - 50 conversations
Lyrio AI - 200 conversations
Tidio+ - custom conversation
Essentials - 200 conversations/mo
Pro - 1,000 conversations/mo
Enterprise - Unlimited

$0.10 per conversation beyond limits
Human Handover Yes Yes Yes
Conversation Analytics/Insights Yes Yes Yes
AI Email Assistant Yes No Yes
Email Lead Capture Yes Yes Yes
Pricing Page HubSpot pricing page Tidio pricing page My AskAI pricing page
Content Limits Service Hub Professional - Up to 5,000 documents per account
Service Hub Enterprise - Up to 5,000 documents per account
Not provided Essentials - Unlimited webpages & documents
Pro - Unlimited webpages & documents
Enterprise - Unlimited webpages & documents

Updated automatically
Number of Chatbots/Agents Marketing Hub Professional - 3 seats
Marketing Hub Enterprise - 5 seats
1 Essentials - 1 (2 modes: public and private)
Pro - 1 (2 modes: public and private)
Enterprise - Unlimited
Hosted Help Centre Yes No No
Chatbot Flow Builder Yes Yes No
Integrations (Content/Knowledge) Not provided Websites
Add Manually
Files (only available for Tidio+)
Websites
Files (PDF, Docx, txt, CSV, pptx, mp3, mp4 (audio), xlsx)
Google Drive
Notion
Confluence
SharePoint
Gitbook
OneDrive
Dropbox
Zendesk
Intercom
Salesforce
Integrations (End Users) Facebook
WhatsApp
Messenger
https://www.tidio.com/integrations/#apps Website
Zendesk (app)
Intercom (app)
HubSpot (app)
Slack (app)
Teams (app)
Zapier
Tidio
LiveChat
Crisp
SalesIQ (Zoho)
Tawk
Freshchat
WhatsApp (via Intercom/Zendesk)
Instagram (via Intercom/Zendesk)
Messenger (via Intercom/Zendesk)
X/Twitter (via Intercom/Zendesk)
GDPR Compliant Yes Yes Yes
SOC-2 Compliant Yes No No
Support Email, in-app chat, and phone support Free - email, help desk
Lyrio AI - email, live chat (24/5)
Tidio+ - email, live chat (24/5), Flows building and strategy assistance, Dedicated Success Manager, Training sessions, Account reviews
Essentials - Web, email
Pro - Priority web, email, video
Enterprise - Slack, Success manager
AI Models Available Not provided Free - Claude (Anthropic AI)/in-house models
Lyrio AI - Claude (Anthropic AI)/in-house models
Tidio+ - Claude (Anthropic AI)/in-house models
Essentials - GPT-4o
Pro - GPT-4o
Enterprise - GPT-4o/Claude/Gemini
API Access Yes Yes Yes

Overview

This analysis compares the AI customer support features of HubSpot, Tidio, and My AskAI, focusing on their capabilities in deflecting support tickets. My AskAI can be integrated within both HubSpot and Tidio, offering additional benefits.

AI Customer Support Features

All three platforms—HubSpot, Tidio, and My AskAI—offer comprehensive AI customer support features aimed at automating and enhancing customer interactions. These features help in reducing the load on human support agents by deflecting common queries and providing instant responses.

AI Features for Support Agents

HubSpot, Tidio, and My AskAI all offer AI features designed to assist support agents. These features include automated responses, suggested replies, and workflow automation, which improve efficiency and response times.

Pricing

HubSpot's AI pricing is not openly available and is provided on a POA (Price on Application) basis. Tidio offers AI pricing starting at $749 for 1,000 tickets/chats. My AskAI presents a more cost-effective solution at $99 per 1,000 tickets/chats, making it a more budget-friendly option.

Usage Tiers

HubSpot's Service Hub Professional and Enterprise tiers allow up to 5,000 snippets. Tidio offers a free tier with 50 conversations, Lyrio AI with 200 conversations, and a custom conversation limit for Tidio+. My AskAI provides three tiers: Essentials with 200 conversations per month, Pro with 1,000 conversations per month, and Enterprise with unlimited conversations, plus a charge of $0.10 per conversation beyond these limits.

Human Handover

All three platforms support human handover, ensuring that complex queries can be seamlessly transferred to human agents when necessary.

Conversation Analytics/Insights

HubSpot, Tidio, and My AskAI all provide conversation analytics and insights, helping businesses to understand customer interactions better and improve their support strategies.

AI Email Assistant

HubSpot and My AskAI offer AI email assistants to help automate email responses, while Tidio does not include this feature.

Email Lead Capture

All three platforms—HubSpot, Tidio, and My AskAI—provide email lead capture functionalities to help businesses collect and manage customer information effectively.

Content Limits

HubSpot supports up to 5,000 documents per account in both its Professional and Enterprise tiers. Tidio does not provide specific content limits. My AskAI offers unlimited webpages and documents across all its tiers, with automatic updates.

Number of Chatbots/Agents

HubSpot's Marketing Hub Professional allows for 3 seats, and the Enterprise tier allows for 5 seats. Tidio offers 1 chatbot/agent. My AskAI offers 1 chatbot with two modes (public and private) in both Essentials and Pro tiers, and unlimited chatbots in the Enterprise tier.

Hosted Help Centre

HubSpot includes a hosted help center, while Tidio and My AskAI do not offer this feature.

Chatbot Flow Builder

Both HubSpot and Tidio provide a chatbot flow builder, enabling businesses to create and customize chatbot interactions. My AskAI does not offer a flow builder.

Integrations (Content/Knowledge)

HubSpot does not provide specific details on content/knowledge integrations. Tidio supports website content, manual additions, and files (for Tidio+). My AskAI offers extensive integrations, including websites, various file types, Google Drive, Notion, Confluence, SharePoint, Gitbook, OneDrive, Dropbox, Zendesk, Intercom, and Salesforce.

Integrations (End Users)

HubSpot integrates with Facebook, WhatsApp, and Messenger. Tidio's integrations are detailed on their website. My AskAI offers a wide range of integrations, including websites, Zendesk, Intercom, HubSpot, Slack, Teams, Zapier, Tidio, LiveChat, Crisp, SalesIQ (Zoho), Tawk, Freshchat, WhatsApp (via Intercom/Zendesk), Instagram (via Intercom/Zendesk), Messenger (via Intercom/Zendesk), and X/Twitter (via Intercom/Zendesk).

GDPR and SOC-2 Compliance

All three platforms are GDPR compliant. HubSpot is also SOC-2 compliant, whereas Tidio and My AskAI are not.

Support

HubSpot provides email, in-app chat, and phone support. Tidio offers various levels of support depending on the tier, including email, live chat, and dedicated assistance for Tidio+. My AskAI offers web and email support for Essentials, priority support for Pro, and Slack and a success manager for Enterprise.

AI Models Available

HubSpot does not specify the AI models it uses. Tidio uses Claude (Anthropic AI) and in-house models across its tiers. My AskAI employs GPT-4o for Essentials and Pro tiers, and GPT-4o, Claude, and Gemini for the Enterprise tier.

API Access

All three platforms—HubSpot, Tidio, and My AskAI—offer API access, allowing for custom integrations and extended functionalities.

*Prices per 1,000 tickets have been calculated based on an assumed 50% resolution rate and 2.5 AI responses per conversation

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