Alex RaineyAlex is an experienced CTO and founder who largely focuses on all the technical areas of My AskAI, from AI Engineering, Technical Product Management and overall Platform Development.
Table of Contents
- What is a HubSpot AI Assistant?
- How To Use HubSpot AI Assistants?
- HubSpot AI Assistants for Marketing and Sales
- AI Campaign Assistant
- AI Email Copy Generator
- AI Blog Writer
- AI Reporting Assistants
- HubSpot AI Assistant for Customer Support
- AI Inbox Assistant
- How To Activate HubSpot AI Assistants?
- Level Up Your HubSpot CRM and Chat Widget with an AI Support Agent
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A study reported that around 91% of businesses that embraced AI have met their success goals. Clearly, AI is now far from being a “nice-to-have” luxury; it has become a must-have necessity for various business needs.
With the power that artificial intelligence can offer, AI assistants are rising to prominence in the business world. They can perform tasks like a corporate assistant (but AI-powered!). Simply give them the instructions, and they can generate sales emails, write blog posts, or produce email copies—all without human intervention.
Among well-known business CRM software, HubSpot stands out in providing easy-to-use, effective, and reliable AI assistants. If HubSpot’s traditional tools are already great in streamlining and simplifying workloads, just imagine how the HubSpot AI assistant can take your business to new heights.
What is a HubSpot AI Assistant?
A HubSpot AI assistant is an AI-powered functionality within HubSpot’s existing marketing, sales, and customer support tools.
Basically, HubSpot AI assistants are already built-in, meaning they are integrated into its ecosystem, and anyone on your team can access them.
To clarify, there are many “HubSpot AI assistants” on the platform, and you can access them through different points in your workspace.
For instance, if you want AI to assist in writing a knowledge base article, you can tap the AI assistant by navigating to Content > Knowledge Base. But if you want AI to help you create landing pages, you must go to Content > Landing Page.
Note that HubSpot has AI assistants activated by default to receive command prompts from users related to content. This means that you can use HubSpot AI features right away upon creation of an account.
How To Use HubSpot AI Assistants?
At present, HubSpot can be used for marketing, sales, and customer support.
HubSpot AI Assistants for Marketing and Sales
Marketers and sales teams using HubSpot can take advantage of its AI assistants to craft effective and relevant marketing campaigns and sales outreach that attract leads and generate converts.
AI Campaign Assistant
HubSpot’s AI campaign assistant is an all-around AI-powered tool for creating all facets of a marketing campaign—landing pages, marketing emails, social media ad copy, and more.
To use this AI assistant, simply describe what your campaign is about and select your preferred brand tone. After a few customizations, your AI-generated campaign copy is ready for editing and publishing to your marketing channel.
AI Email Copy Generator
If you’re looking for the best AI email assistants to help you with sales and marketing, HubSpot has one that you can count on. HubSpot AI email assistant can automatically write profound descriptions of your products and services and create compelling Call-to-Action customized to the brand and tone of your copy.
This AI email assistant works within your HubSpot CRM, so you can easily organize your AI-generated email copies for scheduled sending or sharing with other teams.
AI Blog Writer
Blog posts are a staple in digital marketing. However, maintaining a consistent series of high-quality blog content requires time and effort. Fortunately, AI can significantly speed up your blog writing process.
We know that AI has a sort of “bad rep” when it comes to content writing. Many say that AI-generated blogs sound robotic, uninspired, or shallow, repelling readers from any write-ups made with an AI touch.
But HubSpot's AI content assistant is developed with the human connection in mind. It strives to provide insightful write-ups while following your brand’s voice and tone, so your target readers feel they’re reading something crafted by your team.
The assistant can also generate captivating titles and SEO-friendly meta descriptions based on your prompts. And if you don’t want AI to write a full article, you can instruct it to write only an outline or rough draft for you.
HubSpot's AI blog writer lets you generate up to 1000 content pieces daily. Every blog can be produced by the AI within seconds, and with a few minutes of manual proofreading and editing, your content is ready for publishing.
AI Reporting Assistants
Make data-driven decisions for your business with HubSpot AI reporting assistant. This tool can automatically create reports provided with AI-generated names and descriptions, so your team will have more time to perform “actual analysis.”
- Detailed marketing reports across marketing channels (blogs, social media posts, emails, etc.).
- Website traffic monitoring (checks site visitors' quantity and interaction quality over some time).
- Revenue-attribution maps for determining channels that drive the most revenues to your business.
- Intuitive custom visual reports for marketing and sales data provided with AI-generated descriptions.
- Auto-tracking of deal forecasts and sales activities.
HubSpot AI Assistant for Customer Support
Serve your customers with absolute speed and quality with HubSpot’s top-notch AI-powered CS tools.
AI Inbox Assistant
Improve your response quality to customer requests via HubSpot’s CRM inbox using its built-in AI conversation inbox assistant. This tool can do four things to assist you with replying to customer’s messages:
- Rewrite: Modify the writing of your highlighted text.
- Expand: Provide additional details to your highlighted text.
- Shorten: Rewrite a highlighted text concisely.
- Change Tone: Customize your writing’s tone to be professional, friendly, or heartfelt.
AI Chatbot Builder
Building your own chatbot isn’t easy. Unless you have lots of money and time to spare, chatbot production is best done with the help of an AI assistant.
Using your knowledge bases and web pages, HubSpot’s chatbot builder can provide you with an AI chatbot that can automate conversations with customers. This bot can respond to simple customer inquiries 24/7, as well as qualify leads, schedule meetings, or trigger marketing email campaigns automatically.
How To Activate HubSpot AI Assistants?
All AI assistants that can help in content generation, such as AI blog writers, website builders, or campaign assistants, are already activated by default and can be accessed via the HubSpot workspace.
However, AI assistants for data and customer analysis are not activated by default. To activate this feature:
- Go to the HubSpot settings page by clicking the gear icon on the navigation menu.
- Click AI assistants.
- Under the customer analysis section, toggle the checkbox on.
That’s it! You can now use HubSpot AI assistant to perform customer data analysis for you.
Level Up Your HubSpot CRM and Chat Widget with an AI Support Agent
My AskAI lets you create an AI customer support agent (like an AI assistant or AI chatbot) trained on your company’s website and help docs, which you can integrate into HubSpot in less than 10 minutes.
This AI support agent can resolve up to 75% of customers’ technical and non-technical questions per day and provides relevant links as additional learning resources for the user. All this works within the HubSpot ecosystem so your agents can easily take over in the event of complex inquiries.
Sign up today and try our seamless HubSpot integration for as low as $19.99 monthly.
Written by
Alex Rainey
Alex is an experienced CTO and founder who largely focuses on all the technical areas of My AskAI, from AI Engineering, Technical Product Management and overall Platform Development.
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