My AskAI vs Freshdesk Freddy AI agent: Features, Pricing, and Results (2025)
Compare Freshdesk’s Freddy AI agent and My AskAI: setup, training sources, features, and results and find out how you can save 3-4x your AI costs by choosing My AskAI.
Mike is an experienced Product Manager who focuses on all the “non-development” areas of My AskAI, from finance and customer success to product design, copywriting, testing and more.
Someone (who shall not be named) in your company piped up and said “we need to use more AI” and then somehow you got tasked with being the guinea pig and coming up with a “PoC” for your customer service.
Then, you did your ChatGPT-ing and your Googling (maybe even Reddit-ing?) and realised you don’t have to use Freshworks’ own Freddy AI agent (or many you tried it out already and weren’t impressed?) and we came up as a viable option.
And so you want to know:
Will the My AskAI AI agent in Freshdesk and Freshchat be the solution you were looking for?
And, is it cheaper (yes, 3-4x) and/or better (also yes, but more on that later) than Freddy AI?
I’m going to break it all down and compare the two as simply (and honestly) as possible so you can make the right decision for your AI customer service needs.
Let’s begin.
I can use AI to reply in Freshdesk now…?
Yup! You heard right!
Unsurprisingly, with all the progress that has been made with Generative AI in the last couple of years, it is now super simple to use it to help you:
Manage your Freshdesk and Freshchat inboxes
Reduce your reply times, and
Generally, just give a higher level of customer service
Freshworks’ own solution is called “Freddy” and they released their Freddy AI Copilot feature for general use in February 2024, and then in June 2025, they dropped their new Freddy AI Agent.
But, you aren’t restricted only to Freshworks’ own AI agents for your helpdesk, because there are other options in the Freshworks marketplace that integrate directly into your Freshdesk and Freshchat helpdesks already, one of which is My AskAI.
A screenshot of the Freshworks marketplace, with a search query of “My AskAI” entered, showing the My AskAI apps.
How does an AI customer service agent work in Freshdesk and Freshchat?
Whichever AI customer service solution you end up testing out for Freshdesk or Freshchat (whether Freddy AI or a 3rd party app) they will work in a very similar way:
Train the AI agent with your company or product knowledge.
Turn it on - replying to customers (generally as a ‘tier 1’ agent).
There are, however, many variations on how all of that is done.
So let’s get into the comparison:
What are the different ways I can use my AI agent in Freshdesk and Freshchat?
Direct replies
Pretty much everyone’s end goal with using AI for customer service is to have it autonomously handle tickets, with people only having to get involved when there is an issue the AI can’t resolve or just needs a human touch.
That’s what a Direct reply mode is and it is tablestakes nowadays for an AI customer service agent.
One distinction between the two however is that in with the Freddy AI Agent, you can have multiple agents, this can be useful if you have different agents for different channels, however can also make things more onerous to manage.
However, this isn’t the only way you can use AI in your Freshdesk…
A screenshot of My AskAI AI integrated into the Freshdesk and Freshchat platforms, directly replying to customer questions.
AI agent copilots are used to assist human agents behind-the-scenes and improve efficiency and productivity.
Think things like “Generate a reply to this ticket” - a more “on request” version of AI, rather than automated.
The Freddy AI copilot is embedded into the Freshdesk inbox, whereas My AskAI’s is injected into the Freshdesk inbox via a Chrome Extension.
In both cases, as a message or ticket comes in, you can just click a button to generate a response.
But that’s where the similarities end.
The Freddy AI Copilot was Freshworks’ headline AI support feature for over a year for both Freshdesk and Freshchat, and so has a few more features than My AskAI’s copilot (as our key focus is more on automation rather than productivity enhancement).
Summarize ticket history (this is performed automatically on handover by My AskAI)
Prioritize tickets in queue based on sentiment
One key difference between the two on reply suggestions however is that the Freddy AI reply suggester only works on the email channel and only on the first customer reply.
My AskAI’s copilot can reply to any message in a ticket or conversation for both Freshchat and Freshdesk tickets.
Internal note replies
Exclusive to My AskAI (with no Freddy AI equivalent), our Internal note reply feature allows you to run the My AskAI AI agent as if it were responding to all the messages in the ticket BUT only via internal notes, so only the human agent can see them.
This works for both Freshdesk tickets and Freshchat conversations.
A screenshot of the My AskAI agent within Freshdesk replying in notes mode to a user question.
This is a great way to see how the AI agent will behave in a real conversation before putting it live.
A lot of our users start with this (plus the Copilot replies) so they can get a feel for things and check they are ready to go-live.
I’m confused by the Freddy AI pricing…
With AI, gone are the simple days of per-seat pricing, most companies have adapted to some form of usage pricing, to align with their costs and potentially outcomes.
So I’ve been clicking around their the Freddy AI site and I think I have it down, so let me see if I can demystify it for you too:
Freddy AI Copilot
This is Freshworks’ entry-level AI agent assistant capability.
I won’t go over the features again (you can read them above), but the pricing for these productivity gains is $35 per month per agent (so still seat-based pricing for this).
One nice touch is that you don’t have to have the Freddy AI copilot for all your human agents.
You can pick and choose who gets it (although I guess the purpose is that the cost should be far less than the efficiency gain you get so you should want all your agents using it!).
While I couldn’t see any obvious limits are usage, I assume there must be (and the Freddy AI Agent in their own Freshchat also said there were, without saying what they were).
A screenshot showing the Freddy AI copilot summarizing a ticket.
Freddy AI Agent
This is Freshdesk and Freshchat’s ‘real’ AI agent capability.
Launched in June 2025 the Freddy AI Agent is Freshworks’ most advanced AI capability in their helpdesk platform.
While they were slower off the mark than other players in the space, like Intercom (Fin launched in Apr 2023) and Zendesk (their Advanced AI has also been around for a while), they have come out swinging with some impressive capabilities, which I’ll share more on later.
The Freddy AI agent is available on Pro and Enterprise plans and costs are priced based on ‘sessions’, where one session is either:
An AI reply to an email
Any number of AI replies in a 24-hour period in a chat thread
Relatively reasonable and easy-to-understand pricing.
You’ll get your first 500 sessions included (once) then thereafter you’ll pay $99 per 800 sessions (working out at ~$0.12 per session).
One quirk of the Freddy approach is that you have to buy credits in blocks, so you need to be confident on your estimations of tickets each month to ensure you use them efficiently.
A screenshot showing the Freddy AI email agent replying to a customer ticket regarding a machine maintenance schedule question.
Which is easier to setup: Freddy AI or My AskAI?
As the Freddy AI features are native to Freshworks, setting them up is just a case of enabling them from the Admin settings.
You can enable the copilot for each agent and decide which copilot features you want them to be able to access.
Once both are enabled (and, namely, for the AI Agent), you will need to start the process of training (adding knowledge for it to answer from) and customizing or personalizing the tone and behavior of the agent.
Like with most products, the more features you add and the more bespoke your required setup the more complex the setup.
But the Freddy AI Agent does make it relatively simple to even add complex ‘skills’ (with some already pre-built) and workflows (even if managing them may take a bit more time than you’d want.
My AskAI, while a 3rd party app, is also incredibly simple to get going, as all you need to do is:
How do they differ in what they can be trained on?
The starting point for all AI customer service agents is training - ensuring the agent has the information and content it needs to answer questions.
The Freddy AI agent and My AskAI can both be trained on a variety of different sources - here’s how they compare:
‘Static’ content
ㅤ
Freddy AI Agent
My AskAI
Freshdesk Help Articles
✅
✅
Websites
✅
✅
File uploads
✅
✅
Zendesk Help Articles
🟧 (website crawl)
✅
Intercom Help Articles
🟧 (website crawl)
✅
Salesforce
🟧 (website crawl)
✅
Shopify
❌
✅
Google Drive
❌
✅
Notion
❌
✅
Confluence
❌
✅
OneDrive
❌
✅
Dropbox
❌
✅
SharePoint
❌
✅
So it’s pretty clear from this that if you have help and business knowledge in a variety of sources, My AskAI has the edge, with Freddy AI limited to a handful of help centers and a web crawl (notably not integrating with any other help centers, relying on crawling which isn’t as complete and accurate).
If you want to train your AI agent on anything from internal sources (Notion, Google Drive etc), then you are going to hit a roadblock with Freddy.
In My AskAI, all “internal” sources. e.g. Google Drive, Notion et al, can be set to only be used in its Copilot mode, so you get the best of both worlds.
In addition, My AskAI has a concept of “Custom Answers”, where you can add knowledge snippets directly into your AI agent to train it, without having to publish them anywhere.
These can be useful if you want to just add a temporary piece of knowledge or if it doesn’t warrant its own article.
Freddy AI has a similar feature in the ability to add ‘Custom Q&As’.
A screenshot of the Improve - Custom Answers section of the My AskAI dashboard, showing how to add a new custom answer.
In addition to a selection of pre-built skills and connectors, with popular platforms like:
Shopify - to Fetch Orders, Fetch Order Details, Cancel Order.
ShipStation - to Fetch Orders.
ShipRocket - to Fetch Orders, Track Orders.
Stripe - to Cancel Subscription, Fetch Subscription Details.
You can also create your own ‘skill’ or connector using their no-code ‘skills builder’.
This enables you to define paths where you want to collect user data from or take action.
While not set up with the latest MCP architecture used by other AI customer service agent tools, it is definitely an impressive capability that allows for a whole host of different actions from the AI agent.
A screenshot of the skills builder screen in the Freddy AI agent, where the user is creating an order cancellaton flow.
While My AskAI does not have as rich and flexible an integration building experience, it does have custom Actions/Tools (also not via MCPs) that allow for largely the same capabilities (with more advanced features coming soon).
Either way, if you are going beyond the ‘out of the box’ Stripe and Shopify actions or tools, while you don’t technically need a developer on your team involved, it definitely would help (or you’ll need to spend a hefty amount of time with ChatGPT…).
Which has better answer quality, Freddy AI agent or My AskAI?
Never an easy one to prove either way (and AI customer service agent providers will throw out all sorts of numbers in their marketing materials), but it is probably the most important consideration for your AI agent - what are the answers like?
So, we will compare based on real-world data that is out there and let you be the judge.
As of the time of writing, Freddy AI doesn’t publicly show their AI resolution rate across all customers (booo!).
But they do quote in some case studies that their resolution rates are between 23% and 30%.
Review from G2 where user states: “What do you dislike about FreshChat? Does not have an option to edit message sent, this is a must in chat platforms. Chat bot is not great (freddy) does not really understand and setting up freddy can take time”
My AskAI, on the other hand, as of writing, had resolved 1,170,303 conversations, with a last 30-day resolution rate of 74.9%.
A screenshot from My AskAI’s website showing their total customer support tickets resolve by AI agents (1,170,303), along with their AI resolution rate for the last 30 days of 74.9%
So, while the published resolution rates are very different, the rate is largely use-case dependent, so pretty hard to judge using the public data.
At the end of the day though, the only way you can really get a feel for answer quality is by testing out for yourself and seeing which you prefer; sometimes it just comes down to preference!
Which AI agent is easier to improve over time?
Once trained and live, the big, next step for your AI customer service agent is to try and make it better.
To improve your AI resolution (deflection) rate (aside from overall model improvements by Freshdesk and My AskAI), you need to monitor how your agent is responding, identify areas it can’t answer and update your knowledge base to address these gaps.
Both Freddy AI and My AskAI have features that help with this, but they approach the problem in very different ways.
Here’s an overview:
ㅤ
Freddy AI Agent
My AskAI
Resolution rate
✅
✅
Knowledge gap identification
✅
✅
Batch testing
✅
✅
User feedback
✅
❌
AI CSAT/CX Score
❌
✅
Learn from historic tickets
❌
✅
Content performance
❌
✅
Inspect answers
❌
✅
The Freddy AI Copilot has some excellent stats you can see on the adoption of the copilot (how often agents are using it), the impact of it on first response times and CSAT amongst other things (My AskAI’s copilot does not have this granular level of detail).
When it comes to the Freddy AI agent, you get analytics showing you knowledge gaps (things the AI couldn’t answer) and also ‘unhelpful responses’ - which are AI replies that users have proactively marked as not being helpful for their query.
A screenshot from Freddy showing the resolution rate of the agent, unanswered questions and unhelpful knowledge sources.
A screenshot of the Improve - Knowledge Gaps section of the My AskAI dashboard, showing an example identified knowledge gap and an AI draft of an answer.
A screenshot demonstrating the answer evaluation and testing tool in theFreddy AI agent.
In our experience, the biggest improvement you will see when starting out using an AI customer service agent will come from simple knowledge gap identification, inspecting and testing.
Which has more features, Freddy AI or My AskAI?
Both AI agents have a vast set of features compared to other more basic AI agents on the market.
Some of the features that stand out from the Freddy AI agent include:
Like My AskAI they are also soon to release a ‘natural language tasks’ feature, that will allow an AI agent to follow procedures while connecting to tools and taking actions.
A screenshot showing the live translation feature within the Freddy AI copilot.
My AskAI’s features and strengths are more focused on improving your AI agent responses as simply and quickly as possible so you can get the best results.
Features like: AI note replies, AI CSAT, more knowledge source integrations and more actionable and transparent insights.
Here’s a quick summary of their current features at the time of writing:
ㅤ
Freddy AI Agent
My AskAI
AI direct replies
✅
✅
AI note replies
❌
✅
AI copilot
✅
✅
Multiple agents
✅
❌
Channels
Email, Live chat, WhatsApp, Facebook, Instagram, SMS
Email, Live chat, WhatsApp, Facebook, Instagram, SMS
Trained on help centers
✅ (Freshdesk only)
✅
Trained on website
✅
✅
Trained on internal knowledge sources
❌
✅
Multilingual
✅
✅
Human handover
✅
✅
Personalized user data responses
✅
✅
Actions/tools
✅
✅
Tasks
❌
✅
Guidance
✅
✅
Flows
✅
❌
AI CSAT
❌
✅
Conversation monitoring
✅
✅
Insights/analytics
✅
✅
Knowledge gap identification
✅
✅
Answer inspection
❌
✅
Batch testing
✅
✅
Slack integration
❌
✅
Teams integration
❌
✅
Zapier integration
❌
✅
API
❌
✅
Both AI customer service agents are largely matched in terms of some core features.
One of My AskAI’s more powerful features is called “Tasks”, a feature that allows the completion of complex, multi-step processes.
Think things like: transaction disputes, account updates and refunds, where you need a combination of decisions, data collection, lookups and actions.
Tasks allow you to wrap multiple API (or tool) calls in one task so your agent can autonomously complete actions for you.
So you could, for example, create a refund task where the user’s details are looked up, along with their orders, before the order for refund is confirmed, checked against policy, then finally refunded via Stripe.
A screenshot showing My AskAI’s Tasks feature.
My AskAI also has integrations with tools that Freddy AI does not have, including native Microsoft Teams and Zapier integrations.
Ultimately, it will come down to your specific use case:
If it’s important to continue building (and managing) more determinstic, rigid flows and having detailed control and customizability over your AI agent, Freddy AI may be a good option, feature-wise.
If you want an easier-to-use AI that is more focused on helping you improve its responses over time, My AskAI is likely the way to go.
Is it easy to customize them both?
Both Freddy AI and My AskAI have extensive feature customization options.
Freddy AI edges My AskAI in terms of in-product customization with neat features like:
However, there is also a great deal of overlap in customization features between the two agents, with both allowing the user to provide the AI agent with instructions or guidance (e.g. when to handover) as to how to handle certain scenarios.
We can work with you to get set up and even develop custom features that may not be available in Freddy AI.
This is something you will struggle to get Freshworks to do, unless you have a very large number of tickets and a big budget.
What about vendor lock-in?
Moving to a new helpdesk is probably up there with one of the biggest software changes you can make in a business.
It’s something nobody does by choice.
So knowing what happens if you move is often an important consideration.
One of the big advantages of My AskAI over Freddy AI is our interoperability with other helpdesks and tools.
My AskAI can easily be used on platforms apart from Freshdesk and Freshchat, and can be as simple as just installing a new app.
With Freddy AI however, you are locked to Freshworks for the foreseeable future.
My AskAI has multiple approved, native marketplace apps, meaning you can use the AI agent without having to spend any money on expensive developers or agencies.
Not every integration, however, will be native, and so this is when the API integrations can be useful, however, this can be complex, time-consuming and expensive to set-up, so be warned.
Here’s a full list of vendors compatible (where you can use their AI agents) with Freddy AI and My AskAI in addition to Freshdesk and Freshchat:
So if you think there is any chance you might be switching to another helpdesk in the future, choosing My AskAI as your AI agent will, without question, make your life easier on migration.
A screenshot of the Channels section of the My AskAI dashboard showing the 5 native integration options of Intercom, Zendesk, Gorgias, Freshdesk and HubSpot.
What about security: is Freddy AI more secure than My AskAI?
We do know that some businesses have certification requirements though, so here are the two AI agents compared for the most popular certifications:
ㅤ
Freddy AI Agent
My AskAI
GDPR
✅
✅
CCPA
✅
✅
SOC-2 Type II
✅
✅
SOC-3
✅
❌
ISO 270001:2013
✅
❌
Cyber Essentials
✅
❌
ISO 27701
✅
❌
Cyber Essentials Plus
✅
❌
CSA Star Level 1
✅
❌
ISO 27001 SoA
✅
❌
If you want to use My AskAI but require one of the missing certifications, get in touch with us via our chat as we may already be starting work towards it!
The big question - how much do they each cost?
Both AI agents have bucked the trend of many of their competitors of using outcome-based pricing and have stuck to easy-to-understand (and forecast) usage-based pricing.
Here’s how they compare:
The pricing model
As already mentioned, there are 2 components to the Freddy AI offering: the Freddy AI copilot and the Freddy AI agent.
A session is either a single email reply or any number of messages in a 24-hour period to the Freshchat agent.
While a very generous plan for conversations in Freshchat, this can add up quite quickly if you get email tickets.
On average, we see email tickets across a variety of industries are resolved 2.5 AI replies, meaning that one email ticket will consume 2.5 ‘sessions’ of your Freddy AI agent.
The other quirk to the Freddy AI agent pricing is that you have to buy your AI sessions in blocks of 800, so if you just tick over into a new ‘block’ and don’t use them, you won’t be spending very efficiently.
Our approach for My AskAI is to charge for each ticket the AI agent is involved in, regardless of resolution, but at a low rate.
Apart from the cost saving (more on that in a second), it also means:
You can easily predict your costs (as you know how many tickets you get)
You only pay for exactly what you use
As you improve the AI’s agent’s responses and as we improve our service, the cost per ticket overall decreases (as the AI resolves more tickets autonomously, without a person).
The overall cost
The other important consideration is the absolute cost of each AI agent.
Let’s do a quick comparison example.
We’ll assume you get 50% of your tickets via chat and 50% via email - where it is approximately 2.5 replies per ticket (and I’ll be generous and ignore the fact that you have to buy your ‘AI sessions’ in blocks of 800):
ㅤ
Freddy AI Agent
My AskAI
Number of human agents
20
20
# of tickets/conversations
10,000
10,000
AI replies monthly cost
$2,166 (50% chat/50% email)
$1,000 (@ $0.10 per ticket)
Copilot monthly cost
$700 (@ ~$35 per agent)
$0
Total monthly cost
$2,916
$1,000 ($1,916 saving)
Annual cost
$34,992
$12,000 ($22,992 saving)
In this scenario, My AskAI is almost 3x cheaper than the Freddy AI Agent (and would be 4x if all, or your majority of tickets are via email).
A screenshot of My AskAI’s pricing plan for their Pro plan at $149/mo.
It’s been a journey, but thanks for sticking with me!
So it’s now time to conclude and decide which AI agent you should choose for your Freshdesk helpdesk.
Let’s start by summarizing our categories so far:
ㅤ
Freddy AI Agent
My AskAI
ㅤ
Modes
7/10
9/10
My AskAI win
Ease of setup
8/10
7/10
Freddy AI win
Training/Integrations
7/10
8/10
My AskAI win
Answer quality
7/10
8/10
My AskAI win
Improving
7/10
8/10
My AskAI win
Features
8/10
8/10
Tie
Price
6/10
9/10
My AskAI win
Customization
9/10
8/10
Freddy AI win
Lock-in
4/10
9/10
My AskAI win
Security
10/10
7/10
Freddy AI win
So, your decision, at the end of the day, will come down to what is most important to you:
If you desperately need certain security certifications, multiple agents or deep levels of customization, then Freddy AI may be the AI agent for you.
However, if you are more focused on answer quality, want to also use your AI agent as an internal tool, integrations with multiple knowledge sources (and not paying over the odds 3-4x), then the choice has to be My AskAI.
FAQ
Can the My AskAI AI agent fully replace Freddy AI agent inside Freshdesk?
Yes. Both support direct, automated replies and “copilot” (agent-assist) replies. My AskAI also adds an “internal-notes only” mode so you can trial answers safely before going live.
What can each AI agent be trained on?
Both train on Freshdesk help centers and websites. But My AskAI brings in more “static” sources (e.g., Google Drive, Notion, Confluence, OneDrive, Dropbox, SharePoint, Salesforce) and lets you mark sources as internal-only. For “dynamic” data, Freddy AI offers Data integrations and My AskAI supports custom Actions/Tools for similar outcomes.
How long does setup take and do we need developers?
Freddy AI can be quick to set-up if you are using a simple approach, but does have a lot of customizability which can add hours. My AskAI adds ~5–10 minutes (sign up, connect help center/site, install the Freshdesk or Freshchat apps) with no special skills required. Developers are only needed if you’re wiring up custom, beyond-the-box actions/tools.
How do Freddy AI vs My AskAI pricing models differ - and what might we actually pay?
Freddy AI uses usage-based pricing, like My AskAI. My AskAI charges per ticket at a lower, predictable rate of $0.10 per ticket as opposed to ‘session’-based pricing. Example: with 10k conversations, 20 agents, Freddy AI would cost $2,916/month vs My AskAI at $1,000/month (≈3x cheaper). If you have predominantly email tickets, the gap widens to 4x.
Can they handle multilingual support and agent translations?
Yes - both are multilingual.
How do they compare on security and compliance?
Freddy AI holds more certifications (e.g., ISO frameworks) in addition to GDPR/CCPA. My AskAI is GDPR and SOC-2 Type II compliant, documents its security practices and you can contact us if you require specific certifications not yet available.
Mike is an experienced Product Manager who focuses on all the “non-development” areas of My AskAI, from finance and customer success to product design, copywriting, testing and more.