![Mike Heap](https://cdn.feather.blog?src=https%3A%2F%2Fwww.notion.so%2Fimage%2Fhttps%3A%252F%252Fprod-files-secure.s3.us-west-2.amazonaws.com%252F98914fdb-78d4-41b2-8b2f-2231e8aa84bb%252F35ca17f5-d747-4781-af62-2a0db350f719%252F1670419303992.jpg%3Ftable%3Dblock%26id%3Df1d0ca55-9207-47b4-ba00-5c59fd1dc34c%26cache%3Dv2&optimizer=image&quality=80&width=280)
Mike is an experienced Product Manager who focuses on all the “non-development” areas of My AskAI, from finance and customer success to product design, copywriting, testing and more.
Table of Contents
![Why Thoughtful Localization is Key for Multilingual AI Support](https://cdn.feather.blog?src=https%3A%2F%2Fwww.notion.so%2Fimage%2Fhttps%3A%252F%252Fprod-files-secure.s3.us-west-2.amazonaws.com%252F98914fdb-78d4-41b2-8b2f-2231e8aa84bb%252F72dcb3ea-008f-49a9-a1bc-96925166fea0%252FGroup_1000004260.png%3Ftable%3Dblock%26id%3Debcf564e-d442-4cfa-83b1-b3d38f712d3b%26cache%3Dv2&optimizer=image&quality=80&width=280)
Supporting Multiple Languages in Your Product
- Sure, we could have just allowed our AI to respond in any language from the get-go.
- But you can't just think about the responses.
- You have to think about the whole product experience.
- We wanted to make sure we could localize all elements of our AI support agents to the language they spoke.
- The same goes for our integrations with:
- Zendesk
- Intercom
- HubSpot
User Experience
- We didn't want it to look like an afterthought for non-English users.
- It should be exactly the same experience for end-users but in another language.